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Sometimes a product-centric founder can remain as CEO if he or she hires a chief operating officer who does the basic blocking and tackling.

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The key takeaway from these interviews is that each investor has a different perspective on what an entrepreneur needs to do to raise capital. You need to know the investor's background and investment criteria and tailor your pitch for capital based on that knowledge. Winning the first customer -- which requires a company to fit its product's features to benefits for which a customer is willing to pay. Building a scalable business model -- designing business processes that will make the company's costs drop and value to the customer rise as it grows.

This book doesn't explain how to write a business plan, but it explains how to make a minute PowerPoint presentation to investors -- a presentation that will grab investors. For example, one question is "How is your product or technology scalable?

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This book helped and inspired me to write an excellent presentation, that became the basis for my business plan. This is a textbook for a business school course about venture capital. This book is full of insights.


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Every few pages new ideas would compel me to go to my computer and add stuff or rewrite my business plan, for example, Berkery emphasizes the need for clear milestones. Preston mentioned milestones but didn't make it clear why they are so important. Plus you learn the jargon or key phrases of venture capitalists, e.


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I haven't finished it reading yet, but I learned more about business in the first thirty pages than I've learned in the rest of my entire life. This book is built to give entrepreneurs the view of people who have money and vice versa. It covers presentations, milestones, business plans, and stock options.


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I had never understood what preferred stock meant until I got this book. It's very readable and not pretentious at all, even though it's talking about people giving you millions and millions of dollars. It's also focused on the point that without venture capital and people starting businesses, the economy just doesn't work. Excellent book, I'm very happy with my purchase.

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It's also written very recently and takes into account a lot of other companies' recent experiences. If you want to start a business that requires some capital and don't know much about business, this is the book you want. I bought this book to get a crash course on venture capital and it did not disappoint. The author explains VC in plain language using understandable case studies.

Clearly, Dermot Berkery has years of practical experience in equity finance and he has skillfully converted that experience into meaningful lessons and indespensible wisdom. That's what makes this book good.

Raising Venture Capital for the Serious Entrepreneur

What makes this book great is what the author has omitted: the superfluous filler that you might find in a "For Dummies" type of text. Berkery sticks to the facts and backs up his opinions and suggestions with sound reasoning.

In an age when shelves are cluttered with management books filled cover to cover with useless babble from business philosophers and pontificating tomes from celebrity entrepreneurs and CEOs, it's refreshing to to find a volume that gets to the point without any fluff. New and Veteran. I am a veteran of several Silicon Valley startups, having gone to raise money, and watched money being raised, and invested my own as an angel.

This book is by far the best I've ever gone through, from the point of view of someone very experienced in the field, with the gift of being able to articulate not the theory, but the true practice. Obstacle is the Way. Books All Fiction Fiction Drama. World Collections.

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So You Want To Get Your Startup Funded? - Forbes

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